Your apps.
Your data.
Big Tech doesn't get a vote.
An app store for privacy-first tools — Immich, Nextcloud, Vaultwarden, and more. One click to install. We run the server. No ads. No tracking. No selling your data. Ever.
The problem
Privacy shouldn't come with homework.
Homelab burnout is real.
You set it up on a Saturday. Three updates, two broken configs, and one failed migration later — it's 2am and nothing works. There has to be a better way.
Big Tech owns your photos, files, and memories.
Google Photos. iCloud. Dropbox. You pay them to store your data, they use it to build your profile. You've been uneasy about it for years.
Your server going down shouldn't be a family emergency.
When Nextcloud crashes, the people you set it up for can't access their files — and you're the one getting the calls. Self-hosting shouldn't mean being on-call 24/7 for the people you care about.
How it works
Three steps. No PhD required.
Browse the app catalog
Immich for photos. Nextcloud for files. Vaultwarden for passwords. Kavita for books. Pick what you need from a growing library of vetted, open-source apps.
Install with one click
No config files. No terminal. No domain registration. Hit install, and we provision a dedicated, isolated container just for you — live in under 60 seconds.
Your data stays yours
Your apps run in a dedicated container that belongs only to you — no shared infrastructure, no data mining, no ads. We profit from your subscription, not your data. Cancel any time and take everything with you.
Community signal
The demand is already there.
Voices from the privacy and self-hosting communities — the people we're building this for.
u/rk_selfhosted
r/selfhosted
“I've been running my own Nextcloud for four years. The maintenance alone cost me more weekends than I care to admit. Something like this would have saved me hundreds of hours.”
u/signal_matters
r/privacy
“The barrier to entry for self-hosting is still too high for most people. My family uses Google Photos because I couldn't get them to trust my server. A proper UI layer would change everything.”
u/tired_netadmin
r/homelab
“I finally convinced my wife to switch off iCloud. Two weeks later, my Immich server went down during a family trip. I need something that just works, without me babysitting it.”
These are representative voices, not real user accounts. They reflect the genuine sentiment we see across r/selfhosted, r/privacy, and r/homelab — we haven't launched yet, so we don't have real testimonials. We'll replace these the moment we do.
Reserve your spot
Your data belongs to you.
Time to act on it.
We're building in the open. Waitlist members get early access, founder pricing, and a direct line to shape what we build.
Questions